Adriana Delor
Adriana is a strategic executive who monetizes and commercializes unconventional innovation technologies, such as AI (Artificial Intelligence), AR (Augmented Reality), 5G, and beyond. In the last few years, she connected corporate venture to the start-up ecosystem, scaling groundbreaking technologies and companies in Seed and Series A stages with top corporations like IBM and Verizon, and also directly with consumers.
Adriana has a natural ability to “translate” feature-based value propositions into a digital identity that clients and consumers can obsess about. This propelled products from abandoned shopping carts to 4x revenue growth, created $100M of new revenue in 18 months, improved impressions, conversion, and adoption metrics by up to 60% in just 3 months, and enabled a CAC 90% lower than industry standard. Similar results extend across B2B and B2C businesses alike.
Adriana’s ability to quickly dissect the complexity of new technology, transform the components into new business models and align them to the psychology of current markets has positioned her as a key advisor in Design Thinking and in Market Strategy for the C-Suite of top brands ($300M - $100B in revenue), and as a strategic consultant in venture deal flow, innovation, and new business incubation across 11 different industries: Technology (IBM), Telecommunications (Verizon), Beauty/Fashion (Estée Lauder, COTY, Chanel), eCommerce (eBay), Consumer Products (Post, Olam) Healthcare/Pharma (Genentech), and more.
Adriana holds an MBA from UCLA Anderson, an analytical Bachelors degree, and various human psychology credentials focused on the theory of “Commercial Influence and Persuasion”.